by amanda | 5 Mar, 2018 | Uncategorized, writing tips
I wanted to call my first son Huck. Luckily for my doubting husband, she was a girl and was spared. Second child? Another girl. So I settle for calling them Huckleberry, interchangeably, for fun and the weird looks I get which make my day. I fell in love with Mark...
by amanda | 25 Nov, 2016 | Branding, Small business, Writing at work
Email tips to build your business AND reputation Why would you need email tips? You’ve written thousands of them! For most freelancers, an email is the first contact we make with people related to our business be they customers, suppliers or staff. Writing...
by amanda | 23 Oct, 2016 | Complaint mangement, Marketing, PR, Small business, Social media
Turning complainers into advocates – a step-by-step guide to managing complaints How many times have you thought about writing a complaint to a business? How many times have you actually done it? If you receive a complaint, think about how angry or frustrated that...
by amanda | 4 Oct, 2016 | Copywriting, Small business, Social media
Do you have digital fear of missing out (FOMO)? It’s easy to develop. You can get sucked down the online rabbit hole and feel like you have to be everywhere at once. Your business has no hope otherwise, right? Don’t believe the hype. You can be selective with your...
by amanda | 29 Sep, 2016 | Blogging, Content marketing, Copywriting, Small business
Content marketing gods, I’m sorry I didn’t blog today. Or this week. Have you found some marbles lying around? They might be mine. I’m a copywriter with marketing smarts. I’m all over content marketing and the importance of consistent, fresh content. I know...
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